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COMMUNITY DRIVEN SPORTSWEAR

Planet Nusa: A Community-Driven Brand

About us

Planet Nusa is a community-driven brand from Denmark founded in 2018 by Mille & Kristine. At Planet Nusa, community isn’t just a buzzword—it’s the foundation of everything we do. From design & production to the way we collaborate with suppliers, partners, & customers, we believe in working together. What started with a Facebook event has grown into an brand built on the idea that professionalism & community can go hand in hand. Whether it’s our team, our production partners, or the extended Nusa community, our real strength lies in connection. We’ve always aimed to walk side by side with our customers—starting with our very first event, Walk With Us. That’s why we’re a direct-to-consumer brand, selling exclusively through our own online platform & in our three Planet Nusa stores. It’s also why we design with our customers in mind, creating products based on community feedback & only producing the styles we know they’ll love. Ultimately, it’s why we pour so much into community events—they remain at the heart of everything we do.

Community-Driven, in Every Sense


Being a community-driven brand means more than just engaging with our customers. It means actively involving our community in the way we work:

·   The people who help make our products


·   The athletes, creatives, & other individuals we collaborate with


·   The organizations we support, such as the Danish Red Cross (Read more) & FCK Women’s Team (Read more)


·   Our commitment to making movement accessible—no matter the pace, fitness level, or background



Beyond Products


We take our responsibility seriously—socially, environmentally, & economically. That’s why we’ve set ourselves the goal of aligning our work with the internationally recognized standards:


Our commitment to responsibility isn’t just about a mindset. From supply chains to social impact, we continuously evaluate how we can do better.

Moving from a start-up to a more established brand means implementing stronger systems, processes, & governance to ensure we stay true to our values—something we’re constantly working to improve. One thing we know: responsibility is an ongoing process, and no one is ever ‘done.’

Our Supply Chain & Partnerships

Our first supplier was based in Italy. Today, our supply chain spans multiple countries, with 90% of our production in Europe. We work closely with all our suppliers, expecting them to follow our Code of Conduct for Business Relationships & uphold the same standards of responsible business conduct that we set for ourselves. We also ask them to pass these standards on to their own partners.

Read our Code of Conduct

What a typical
journey looks like

Speak Up!

If you have any concerns or feedback, we encourage you to use our Speak Up channel. We take all reports seriously & handle them with care. (click here)

 

For further inquiries about our work, feel free to contact us at responsibility@planetnusa.com. You can also read more about our Commitment to Sustainability & Responsible Business Conduct (read more).

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